Coca-Cola (2009). "Open Happiness"
https://www.youtube.com/embed/_e846kosUSQ
Background: https://en.wikipedia.org/wiki/Open_Happiness https://www.adsoftheworld.com/campaigns/open-happiness "Myth does not deny things, on the contrary, its function is to talk about them; simply, it purifies them, it makes them innocent, it gives them a natural and eternal justification, it gives them a clarity which is not that of an explanation but that of a statement of fact" (Barthes, p.143, 1972). Bibliography: https://soundenvironments.wordpress.com/wp-content/uploads/2011/11/roland-barthes-mythologies.pdf
